Is this a real fear? Not sure if it exists. Maybe there’s already a name for it, like “blogphobia”, I’m not going to go search Google because then I would get sidetracked from writing this post.
For me, I realized, while taking a shower this morning, that it’s a real fear. I was planning my day and a little voice kept saying: you have to write a post! And for once, I didn’t ignore it and instead tried to figure out why I’m always finding ways to ‘procrastinate’ and disguise it as tasks that need to be done.
As soon as I was finished and dressed, I came to my computer and started writing this post without any interruption.
Oh! it was tempting to check my emails instead, or go finish my new ‘landing page’ but I forced myself to ignore everything else and just start writing.
Here’s why I find it hard to write a post
In the “old days”, we didn’t have to think
- about SEO
- about writing the perfect headline
- about following a post template
- about finding the perfect post image
- about creating the best Pinterest image
- about posting to the right social media at the right time of the day
No wonder I almost get hives just thinking of sitting down and writing a post. It’s a real fear for me.
What if I don’t have the perfect headline?
I came upon this tool – headline analyzer – which is great, but I kept trying new ones until I would hit a score above 80%, more time spent on this than writing the post itself.
By the way, I just added my title “Fear of Blogging” into it and I got a very low score of 41% – but you know what, I don’t care, I’m sticking with my title!
Then there is the list of blog post title templates, where you fill in the blanks. On one such list, out of 74 titles, 53 are using a number at the beginning of it. # Secrets to BLANK – translating to something like this: 5 Secrets to Blogging OR # ways to make sure your BLANK is not BLANK – translating to 3 ways to make sure your Blog is not Hacked. I DO NOT like these types of headlines (of course at the beginning, I did what I was supposed to do) and from now on will stay away from that method.
When I scroll through my Pinterest feed, I see a lot of those kind of headlines and I know where they came from!
Following a post template
Of course it makes sense, but I’m not in school anymore and I’m not a writing a book.
I want to be spontaneous, I want my words to flow. I don’t want to be restricted to a format. It takes away the creativity, well in my case anyway. Maybe you need this to organize your thoughts, but I want my thoughts to go from my head to the post.
Finding the perfect post image
That is a fun part for me, but I used to try to find the ‘perfect’ one. Now I’m using mostly styled photos. I can look through my library and just pick one and move it around to capture a different part of it when I create the image. It doesn’t have to be perfect, it just has to fit the look of my site.
I did create a post template to make it easier and faster each time, you know with the same font and same colors.
My nemesis: a Pinterest image template
Oh! the number of hours I spent trying to create a Pinterest template that follows the ‘rules’: the size, the fonts, the colors, the background, the style, the brand!
Every time I came up with one, I would upload it to my secret board and see how it looked. I would compare it to what others have done. Was it visible enough? Was the font big enough? Was it styled nicely? and on and on.
Where and when to post or pin? How often to post or pin? Then join groups and be active in them. Promote your posts on promo days. Because we all want traffic to our blog, because we all want more subscribers to newsletter.
Yes I want that too but if I’m procrastinating and not writing posts, for sure there won’t be any traffic to my site.
I need to let my creativity take over instead of all the rules. Then maybe, just maybe my fear of blogging will go away and I will enjoy writing again.
This is what will work for me, but I’m sure not everyone agrees and that’s ok. You need to follow what feels good and works best for you.
p.s. this post took me 45 minutes to write. I just sat down at the computer and wrote. Maybe it’s not perfect, but at least I wrote a post 🙂
Anybody else suffers from blogphobia?